JD Flooring installs ceramic and porcelain tile across North Bay, Ontario and the surrounding area: floors, walls, kitchens, bathrooms, entries and backsplashes. Tile is set on an uncoupling and waterproofing membrane so a cold slab and seasonal movement do not crack it. You pick and buy the tile you like, and Joey installs it right, with 32 years of experience behind every job.
Last updated July 2026
Tile is the toughest floor you can put in a kitchen, bathroom or entry, but only when the base underneath it is right. That is the whole job. A tile floor is only as good as what it is bonded to, and in Northern Ontario that base has to deal with a cold concrete slab, a subfloor that moves with the seasons, and moisture in wet rooms. Set tile straight onto plywood or an uneven slab and the tile cracks, the grout lines split, and the homeowner is left wondering why. That is why JD Flooring is a specialist and not a jack-of-all-trades general contractor. Joey Duchesne has installed flooring in North Bay for 32 years, and the difference between his tile and a general contractor's tile is everything you cannot see: the prep under it.
JD Flooring installs ceramic and porcelain tile for floors and walls, along with the membranes and prep that make it last:
JD Flooring is install-only, which means you choose and buy your own tile from any supplier you like, with no showroom markup, and Joey installs it properly. He supplies the materials the installation needs, such as the membrane, thinset mortar, levelling compound, grout and setting materials.
Tile flooring installation in North Bay is priced by the square foot, and the labour cost depends on three things: the tile itself, the condition of the subfloor or slab, and how much prep, membrane and levelling the space needs. Small, intricate or patterned tile takes longer to set than plain large-format tile, and a bathroom that needs full waterproofing takes more work than a flat entry. Because JD Flooring is install-only, you buy the tile itself at your own price, and pay Joey for the labour, membrane and prep it takes to do it right. Every quote is complete and up front, so there are no surprise costs partway through the job. To get an exact number, send a few photos and your rough square footage and Joey will give you a straight answer.
Homeowners often weigh ceramic tile against vinyl plank for a kitchen or bathroom. Here is the honest comparison Joey gives on site.
| Ceramic tile | Vinyl plank | |
|---|---|---|
| Durability | Very hard; resists scratches, dents and heat | Tough and scratch-resistant, but softer underfoot |
| Moisture | Fully waterproof when set on a waterproofing membrane | Waterproof; handles spills and damp rooms |
| Feel underfoot | Hard and cold, ideal under in-floor heat | Warmer and softer to stand on |
| Lifespan | Decades; individual tiles can be replaced | Roughly 15 to 25 years, not refinishable |
| Cost | Higher labour, more prep and membrane | Lower to mid |
| Best for | Bathrooms, showers, entries, in-floor heat, backsplashes | Kitchens, basements, high-traffic, tighter budgets |
If you want a hard, waterproof floor for a bathroom or entry, or you are running in-floor heat, tile is worth the extra prep. If you want something warmer underfoot on a tighter budget, vinyl plank is often the smarter call. Not sure? That is exactly the kind of thing Joey will tell you straight during your free quote.
Flooring for tile installationAnyone can spread thinset and stick tile to a floor and collect a cheque. A month or two later, over a cold slab or a subfloor that moved, the grout cracks and a tile or two lifts, and the homeowner is left wondering why nobody mentioned a membrane. Joey checks what is under the tile first and tells you exactly what the base needs so the finished floor lasts. He sets tile on an uncoupling and waterproofing membrane and installs to the standards published by the Tile Council of North America, so seasonal movement and moisture do not end up in your grout lines. Every JD Flooring installation carries a one-year workmanship warranty when the job is done to the specification Joey recommends. When you choose JD Flooring, you get Joey, not a call centre and not a rotating crew of strangers.
Flooring installs tile near youJD Flooring installs ceramic and tile flooring across North Bay and roughly 100 kilometres around it, including North Bay, Callander, Powassan, Sturgeon Falls and Mattawa, and the Muskoka cottage country to the south in Huntsville, Bracebridge and Gravenhurst. For a fully waterproofed tiled shower, JD Flooring also builds custom showers from the base up.
Tile flooring by town:
Related flooring services:
Every photo is a real JD Flooring job. No stock, no staging. Hover or tap a photo to open it.
Yes, and on most jobs it is the difference between tile that lasts and tile that cracks. An uncoupling and waterproofing membrane such as Schluter Ditra lets a subfloor or cold slab move a little with the seasons without that movement cracking the tile or grout above it. Joey tells you when your floor needs it and why.
Yes. JD Flooring tiles bathroom floors and also builds fully waterproofed custom tiled showers from the base up, with the proper membrane and slope so water goes where it should. See the custom showers page for the full shower build.
Yes. JD Flooring installs kitchen backsplashes and wall tile, including subway tile and feature walls, cut clean around outlets and edges. You pick the tile you like and Joey sets it straight, with tight, even grout lines.
JD Flooring is install-only. You choose and buy your own tile from any supplier you like, and Joey installs it properly. He supplies the membrane, thinset, levelling compound, grout and setting materials the job needs.
Get a free, honest quote from a specialist with 32 years on the tools.